How to be a Mind Reader, Like Netflix

The Problem

When planning out your career, forecasting what you’ll need in future can be daunting. While many skills may come to mind, it’s impossible to ignore the significance of data. With companies collecting information on our every move, all industries are going to need employees who can make sense of that sea of information. How does Netflix know what to recommend? Data. How do these new billboards know when to show you what image? Data. But, if you’ve avoided analytics and numbers, can you even learn how to use these big, scary, complicated tools?

The Solution

Meet Dmitri Adler, the founder of Data Society; a startup that’s helping everyone learn about data, but in an approachable way. Together with Merav Yuravlivker (Education Expert), Josh Touyz (Advisor) and a team of collaborators, they are helping professionals of all kinds begin to harness the power of “data.”

Through a custom built online platform, the team has developed a curricula that allows students access to real data from real companies to gain a real life understanding of how these tools apply. They’ve even interviewed every instructor to make sure they have the right personality, energy, and ability to break down the 0’s and 1’s for your average individual. With their first class launching this weekend, major corporate clients are already considering Data Society to fill the gap in their employees’ skill sets. By teaching these skills, Data Society hopes, as Merav has said, “That everyone becomes data literate enough to understand and use what they have.”

The Back Story

Dmitri Adler (left) Merav Yuravlivker (center) Joshuah Touyz (right)
Dmitri Adler (left), Merav Yuravlivker (center), Joshuah Touyz (right)

But how did this power team come together? Fittingly, Merav, Dmitri and Josh all met at various places in their schooling. Dmitri and Josh from elementary school, Merav and Josh from university, and Merav and Dmitri through Josh.

By maintaining their friendship over the years, the three were able to share insights from their very different fields. When Dmitri could beat his competitor’s capital gains using data science at his Wall Street job, Josh was perfecting an algorithm that could generate an almost perfect picture of someone’s life by simply using their Facebook profile. Merav was building her teaching skills in New York and obtaining her Master’s in Education from Pace University. Their vastly different backgrounds have provided the perfect needs for their online education company.

The Insight

Looking back at their journey thus far, the greatest piece of advice the team would provide is be intentional and do your research. With as many free tools, books, articles, and resources there has never been an easier (or cheaper) time to start a business. “What would have taken $10 million five to ten years ago, is now only costing $250,000,” said Dmitiri, who speaks from his experience as a JP Morgan Investment Banker. By surrounding yourself with a good team and following a specific plan, are crucial to giving your business the best chance.

The Perspective

As Merav, Dmitiri, and Josh are all millennials, they have hopes and fears for what once was termed “the Great Generation.” Systems behind education, interacting with the environment, and healthcare all need reform. With their respective experiences in these fields, Merav and Dmitri were most concerned with how our generation will be tasked with addressing these crumbling, hefty problems. In terms of hopes, they believe the millennial generation should take advantage of today’s tools to build businesses that enhance the human to human connections to make the world a slightly better place. As the great Steve Jobs once said, “Everything around you that you call life, was made up by people that were no smarter than you.”

 

Not convinced? Check out Data Society’s site here and use the discount code DS100. If that kind of commitment is too much, check out their DC area Meetup group Data Driven DC. How has learning about data analysis helped you?

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